Total recorded sales from connected commerce sources after known cancellations and before returns are finalized.
$101.4k+13.8%All recorded sales across selected channelsSales that an advertising platform credits to an ad interaction inside its own attribution window. It is not the same as total revenue.
$76.1k+11.2%Sales attributed by each ad platformMedia cost reported by the advertising platform. Agency, creative, software, and production fees are excluded unless configured later.
$24.6kOn planMedia cost before agency and production feesCompleted orders divided by eligible visits or sessions. Channel definitions can differ, so the source is shown with the metric.
5.3%+0.4 ptsOrders divided by eligible visitsViews of connected store and product pages. This is a traffic indicator, not a count of unique people.
147k+16.1%Store and product-page viewsPerformance comparison
Compare two executive metrics
Indexed to each metric's starting point so differently sized numbers can share one chart.
How these metrics are calculatedSources, formulas, and known limitationsView methodology
Total recorded sales from connected commerce sources after known cancellations and before returns are finalized.
Source: Connected order dataSales that an advertising platform credits to an ad interaction inside its own attribution window. It is not the same as total revenue.
Source: Advertising platform reportsMedia cost reported by the advertising platform. Agency, creative, software, and production fees are excluded unless configured later.
Source: Advertising platform reportsCompleted orders divided by eligible visits or sessions. Channel definitions can differ, so the source is shown with the metric.
Source: Shopify or Amazon commerce analyticsViews of connected store and product pages. This is a traffic indicator, not a count of unique people.
Source: Shopify or Amazon commerce analyticsPerformance Ledger
Visibility is improving alongside revenue
Measure whether SEO and GEO work moves with traffic, spend, conversion, and sales.
Search engine optimization: improving your site so people can find it in traditional search results like Google.72
+8 points after recent changes
Generative engine optimization: helping AI assistants understand, trust, and mention your brand. The Ledger score uses a fixed prompt set, mention coverage, answer prominence, and cited-source quality.64
+6 AI mentions this month
Visits or visibility you earn without paying for each click or impression.+11%
Unpaid visits to your store